The Toy Box (ABC)


The Toy Box (ABC) – Premieres 7th April – Renewed

A Dragons Den/Shark Tank style show focused on childrens toys, where inventors have to get through two rounds of interviews, afterwhich the winning idea gets put through to the final and the chance to get their product produced by Mattel.

In the first round the inventor explains their product along with a brief demonstration to a panel of three industry bigwigs, who if they like their idea put it through to the next round. The second round consists of the inventors of the three best products, where their products are road tested and they are questioned by four kids, one of which is the miniaturised version of Donald Trump. After testing the three products, the kids then have the deciding decision on who to put through to the final.

It’s like a mix between All-American Makers with the kids opinion bits of Little Big Shots thrown in.



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